Fleet parity check · do this at some point

Bring every site into unity with the page-type & asset completeness checklist (FLEET/SITE_PAGE_TYPE_COMPLETENESS.md): /statistics/, /compare/ + real tables, /guides/, /sectors/, /tools/, /authors/, /accreditations/, llms-full.txt, ai.txt, agent-data layer, no FAQPage.

Reference builds (complete): Company Rescue, Invoice Finance. Known-thin (need bringing up): equity-release, womens-health, homesandhedge, steve-site.

Humans (no bots) first-party · 30d
50,258
Real human visits, ALL channels, with bots / AI-crawlers / SEO-tools removed. The source of truth for traffic (~76% of raw hits are bots).
Google clicks GSC · 28–30d
241
Clicks from a google.com search-result page (already bot-free). Doesn't include Bing or AI tools.
Google impressions GSC · 28–30d
68,996
Times the fleet appeared on a google.com results page — total search visibility, before any click.
Bing clicks Bing WMT · 5–7d
40
Clicks from a bing.com search-result page (also feeds Copilot). Shorter window — API caps at ~7 days.
AI visits GA4 · 30d
26
Real GA4 sessions referred by ChatGPT / Perplexity / Gemini / Claude / Copilot. User clicked the link and the page loaded.

Funnel · Impressions → Clicks → Leads (Google GSC 28d · leads 30d, our own attribution)

Market Invoice 26,384 impr → 123 clk 0.5% → 13 leads bing-organic 7 · google-organic 2 · internal 2 · direct 2
MerchantHQ 23,867 impr → 41 clk 0.2% → 6 leads merchanthq.co.uk 6
FundBiz 6,453 impr → 18 clk 0.3% → 5 leads internal 4 · direct 1
PeptideClear 7,925 impr → 55 clk 0.7% → 1 leads contact-page 1
Kartapay 1,593 impr → 4 clk 0.3% → 0 leads
Best Business Loans 1,435 impr → 0 clk 0% → 0 leads
SEO Compare 1,339 impr → 0 clk 0% → 0 leads

Leads-by-source = our own first-party attribution. "internal" / own-domain means the first-touch source didn't persist (attribution fix pending on FundBiz + MHQ; MarketInvoice is accurate — note Bing drives most MI leads).

Fleet quick view

Period changes Humans + Google clk/Impr/Pos · other columns are fixed 30-day (GA4/Bing have no daily feed) · click ▸ for detail
Site Humans (no bots) Users Sessions Google clk Bing clk AI visits Impr Pos Cited % AI Bots AIO Pages Issues Up% Crit/High
▸ Market Invoice 8,047 103 150 123 19 3 26,384 32.8 4% 0 0 823 0 100% 4
▸ MerchantHQ 6,345 0 0 41 14 0 23,867 51.1 0% 0 0 897 0 86.4% 2
▸ FundBiz 2,663 19 25 18 0 5 6,453 32.9 0% 0 0 298 0 100% 3
▸ Kartapay 1,593 6 8 4 0 0 1,593 50.5 0% 0 0 0 0 100% 0
▸ Best Business Loans 6,959 43 46 0 2 1 1,435 64.2 0% 0 0 476 0 100% 3
▸ SEO Compare 7,810 84 84 0 0 0 1,339 69.0 0% 0 0 464 0 100% 4
▸ PeptideClear 3,939 45 62 55 5 17 7,925 35.3 5% 0 0 504 0 100% 1
▸ Her Vitals — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ HomesAndHedge — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ ADHD Helper — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ VettedHome — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ FitCalcs — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ BabyData — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0
▸ Dates & Times — 0 0 0 0 0 0 — 0% 0 0 0 0 — 0

Per-site enhancements

Persistent backlog · ranked · marks done · 20 Jun

31 open across 7 sites · 12 done

Market Invoice

9 open
  1. Losing clicks
    Refresh “market invoice” — slipping
    pos 9→12 · 92 impr · 92 impr at risk · market invoice
    mark-dec-5310ba0d
  2. Losing clicks
    Refresh “marketinvoice” — slipping
    pos 10→15 · 96 impr · 96 impr at risk · marketinvoice
    mark-dec-1845fb2e
  3. Losing clicks
    Refresh “aldermore invoice finance” — slipping
    pos 35→43 · 95 impr · 95 impr at risk · aldermore invoice finance
    mark-dec-2bcef5c7
  4. Rank win
    Push “marketinvoice” to page 1
    pos ~15 · 104 impr · seen since 2026-06-14 · 104 impr · marketinvoice
    mark-ran-a9f63c24
  5. Rank win
    Push “market invoice” to page 1
    pos ~12 · 94 impr · seen since 2026-06-18 · 94 impr · market invoice
    mark-ran-bed56680
  6. Conversion
    Fix bounce: /guides/invoice-finance-after-high-street-bank-exit
    13 humans · 17.1% scroll · 3.0s active · 13 humans · https://marketinvoice.co.uk/guides/invoice-finance-after-high-street-bank-exit
    mark-cro-f9b70519
  7. Conversion
    Fix leak: /best
    8 humans · 53.9% scroll · 6.0s active · 8 humans · https://marketinvoice.co.uk/best
    mark-cro-f887ed9a
  8. Rank win
    Push “accident credit group” to page 1
    pos ~17 · 55 impr · seen since 2026-06-10 · 55 impr · accident credit group
    mark-ran-0c615046
  9. Rank win
    Push “aldermore factoring” to page 1
    pos ~16 · 26 impr · seen since 2026-06-10 · 26 impr · aldermore factoring
    mark-ran-b29cc046

PeptideClear

7 open
  1. Losing clicks
    Refresh “anglo peptides” — slipping
    pos 7→11 · 18 impr · 18 impr at risk · anglo peptides
    pept-dec-2ace7b5a
  2. Losing clicks
    Refresh “are peptides legal uk” — slipping
    pos 7→47 · 5 impr · 5 impr at risk · are peptides legal uk
    pept-dec-9410d5a8
  3. Rank win
    Push “asda online pharmacy” to page 1
    pos ~17 · 76 impr · seen since 2026-06-14 · 76 impr · asda online pharmacy
    pept-ran-29c28af1
  4. Conversion
    Fix leak: /coa-trust-index
    4 humans · 17.8% scroll · 36.0s active · 4 humans · https://peptideclear.co.uk/coa-trust-index
    pept-cro-5711edd4
  5. Conversion
    Fix dead weight: /shop
    3 humans · 44.7% scroll · 22.0s active · 3 humans · https://peptideclear.co.uk/shop
    pept-cro-edd5b768
  6. Rank win
    Push “anglo peptides” to page 1
    pos ~11 · 18 impr · seen since 2026-06-19 · 18 impr · anglo peptides
    pept-ran-0ffe1bb7
  7. Losing clicks
    Refresh “asda doctor login” — slipping
    pos 29→37 · 9 impr · 9 impr at risk · asda doctor login
    pept-dec-d526e8ef

SEO Compare

4 open
  1. Losing clicks
    Refresh “ai search agency” — slipping
    pos 67→81 · 114 impr · 114 impr at risk · ai search agency
    seoc-dec-5949d6c2
  2. Losing clicks
    Refresh “best ai search engine optimization company” — slipping
    pos 63→77 · 12 impr · 12 impr at risk · best ai search engine optimization company
    seoc-dec-efb49fd2
  3. Losing clicks
    Refresh “agency tool” — slipping
    pos 37→45 · 9 impr · 9 impr at risk · agency tool
    seoc-dec-bc435e5e
  4. Losing clicks
    Refresh “ai search optimisation agency” — slipping
    pos 85→96 · 7 impr · 7 impr at risk · ai search optimisation agency
    seoc-dec-40eb318d

MerchantHQ

2 open
  1. Rank win
    Push “bbpos wisepad 3” to page 1
    pos ~19 · 100 impr · seen since 2026-06-19 · 100 impr · bbpos wisepad 3
    card-ran-5b698127
  2. Conversion
    Fix dead weight: /vs/pax-a77-vs-pax-a920-pro
    2 humans · 56.0% scroll · 136.0s active · 2 humans · https://merchanthq.co.uk/vs/pax-a77-vs-pax-a920-pro
    card-cro-c3ea27cc

FundBiz

5 open
  1. Rank win
    Push “aldermore commercial mortgages” to page 1
    pos ~19 · 19 impr · seen since 2026-06-18 · 19 impr · aldermore commercial mortgages
    fund-ran-4f8e9c0f
  2. Rank win
    Push “agricultural machinery finance” to page 1
    pos ~12 · 15 impr · seen since 2026-06-10 · 15 impr · agricultural machinery finance
    fund-ran-35fff3e9
  3. Losing clicks
    Refresh “365 merchant cash advance” — slipping
    pos 17→22 · 11 impr · 11 impr at risk · 365 merchant cash advance
    fund-dec-0d73621d
  4. Losing clicks
    Refresh “aldermore business finance” — slipping
    pos 12→17 · 7 impr · 7 impr at risk · aldermore business finance
    fund-dec-e7330feb
  5. Losing clicks
    Refresh “bank loan for business” — slipping
    pos 44→50 · 5 impr · 5 impr at risk · bank loan for business
    fund-dec-b9ae89e9

Kartapay

1 open
  1. Losing clicks
    Refresh “chargeback scheme” — slipping
    pos 67→72 · 34 impr · 34 impr at risk · chargeback scheme
    kart-dec-cb1b4f7c

Best Business Loans

3 open
  1. Losing clicks
    Refresh “barclays business loan” — slipping
    pos 68→75 · 5 impr · 5 impr at risk · barclays business loan
    best-dec-c915d4bd
  2. Hygiene
    Shorten 1 long title
    e.g. “Business Loan vs Invoice Finance vs MCA: Which Fits You” (55 chars) · 1 titles · https://bestbusinessloans.ai/guides/business-loan-vs-invoice-finance-vs-mca/
    best-hyg-f161016f
  3. Losing clicks
    Refresh “business asset finance” — slipping
    pos 83→95 · 1 impr · 1 impr at risk · business asset finance
    best-dec-8b8ab0a4

Scroll the box, hit Copy open items, paste into a session. Each row carries its id — mark finished ones done so they drop off next refresh. Items first seen weeks ago show their age (backfilled from GSC history).

Fleet clicks trend · last 28 days 59 clicks last 7d · -8% WoW
Per-day Google clicks summed across the fleet (GSC, dimension=date). The stream over time — not the frozen 28-day total.

Clicks within reach · striking distance

Page-2 queries (pos ~11–20) one nudge from page-1 clicks
16 potential extra clicks/mo if these reach page 1, across 4 queries
market-invoice
+6 clk · 2 q
cardmachines
+6 clk · 1 q
peptideclear
+4 clk · 1 q
Query Site Pos Impr Clicks now + at page 1
bbpos wisepad 3 cardmachines 19.1 100 0 +6
asda online pharmacy peptideclear 16.9 76 0 +4
barclays invoice finance market-invoice 18.9 57 0 +3
accident credit group market-invoice 17.2 55 0 +3

"+ at page 1" = estimated extra clicks if the query moved to a page-1 position, from its current impressions × a page-1 CTR. The cheapest clicks to win — content already ranks, just not high enough.

Losing clicks · content decay

2026-06-12 → 2026-06-20
9 queries/pages slipping across the fleet — fix or refresh before the clicks are gone
peptideclear
4 slipping
market-invoice
2 slipping
fundbiz
2 slipping
seocompare
1 slipping
Query Site What Pos Impr
are peptides legal uk peptideclear Off page 1 7 → 47 1 → 5
are peptides legal uk peptideclear Off page 2 7 → 47 1 → 5
are peptides legal uk peptideclear Slipped 7 → 47 1 → 5
asda doctor login peptideclear Slipped 29 → 37 5 → 9
agency tool seocompare Slipped 37 → 45 6 → 9
bank loan for business fundbiz Slipped 44 → 50 3 → 5
market invoice market-invoice Off page 1 9 → 12 86 → 92
barclays invoice factoring market-invoice Off page 1 9 → 12 15 → 6
aldermore asset finance fundbiz Off page 2 20 → 20 1 → 9

Position shown as before → now (higher number = worse). These had clicks/visibility and are sliding — the early-warning side of the click story.

Top pages by clicks

Per-URL Google clicks · GSC 28–30d
250 clicks across 172 pages that earned at least one — which URLs actually pull traffic
Page Site Clicks Impr CTR Pos
marketinvoice.co.uk market-invoice 25 497 5.0% 23.5
peptideclear.co.uk peptideclear 6 114 5.3% 5.3
/retailer/op-labs/ peptideclear 6 59 10.2% 10.6
/blog/whatever-happened-to-marketinvoice/ market-invoice 4 124 3.2% 7.8
/best/no-personal-guarantee/ market-invoice 4 51 7.8% 10.1
fundbiz.co.uk fundbiz 4 114 3.5% 13.2
merchanthq.co.uk cardmachines 4 1,050 0.4% 73.4
/calculator/ market-invoice 3 276 1.1% 49.6
/providers/wedo-finance/ market-invoice 3 179 1.7% 11.2
/best/invoice-finance-for-amazon-fba-sellers/ market-invoice 3 108 2.8% 6.3
/stats/ market-invoice 3 72 4.2% 7.7
/vs/adyen-vs-pax-a920-pro/ cardmachines 3 19 15.8% 11.4
/retailer/xl-peptides/ peptideclear 3 54 5.6% 13.9
/icb/devon/ peptideclear 3 7 42.9% 15.3
/best/ market-invoice 2 316 0.6% 39.8
/providers/hsbc/ market-invoice 2 210 0.9% 10.5
/blog/invoice-finance-for-manufacturing-smes-supply-chain-pressure-and-working-capital/ market-invoice 2 195 1.0% 55.2
/questions/invoice-finance-and-accounting/ market-invoice 2 42 4.8% 20.2
/guides/invoice-finance-vs-revolving-credit-facility/ market-invoice 2 32 6.3% 5.3
/questions/how-does-invoice-finance-affect-my-balance-sheet/ market-invoice 2 17 11.8% 5.8
/alternatives/liberis/ fundbiz 2 20 10.0% 8.8
/declined/youlend/ fundbiz 2 15 13.3% 6.9
/reviews/bbpos-wisepad-3/ cardmachines 2 327 0.6% 11.0
/vs/bbpos-wisepad-3-vs-stripe-reader-s700/ cardmachines 2 296 0.7% 10.7
/learn/peptide-merchant-account-uk/ cardmachines 2 2 100.0% 3.0

Pages with zero clicks are hidden. CTR/position from the same 28–30d GSC window. This is the page-level view that the per-site total alone hides.

Fleet feature coverage

0/8 sites fully covered · checked 12 Jun
Site Lint gateFC SHA pinllms.txtllms-fullai.txtAnswer capssameAsAgent APIDatasetOG PNGCLAUDE.md %
SEO Compare ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✗ ✓ ✓ ✓ 82
rank4ai ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
Market Invoice ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
Best Business Loans ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
FundBiz ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
MerchantHQ ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
Kartapay ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91
PeptideClear ✗ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 91

AI Bot Intelligence

Last 30 days · who fetches our pages and AI files
511
total bot hits
482
AI crawler hits
30
hits on AI files
15
distinct bots

Top bots

BotTypeHitsSitesAI files
Googlebot search-engine 123 8 1
SemrushBot seo-tool 94 5
DotBot seo-tool 67 2
PerplexityBot ai-search 50 5
AhrefsBot seo-tool 42 7
Bingbot search-engine 39 5
ChatGPT-User ai-user 30 6
Unknown / unmatched unknown 29 7 29
ClaudeBot ai-training 18 7
Applebot search-engine 7 2
MJ12bot seo-tool 6 2
OAI-SearchBot ai-search 3 2

Who fetches our AI files

  • /.well-known/security.txt 8 · Unknown / unmatched
  • /.well-known/sg-hosted-ping 6 · Unknown / unmatched
  • /openapi.json 5 · Unknown / unmatched
  • /.well-known/mcp.json 3 · Unknown / unmatched
  • /ai-instructions/ 2 · Unknown / unmatched, Googlebot
  • /llms.txt 1 · Unknown / unmatched
  • /.well-known/acme-challenge/ 1 · Unknown / unmatched
  • /.well-known/* 1 · Unknown / unmatched
  • /.well-known/acme-challenge/* 1 · Unknown / unmatched
  • /.well-known/stripe/ 1 · Unknown / unmatched
  • /.well-known/stripe.txt 1 · Unknown / unmatched

By site

seocompare 153 · SemrushBot cardmachines 101 · PerplexityBot bestbusinessloans 65 · Googlebot market-invoice 48 · SemrushBot peptideclear 47 · Googlebot fundbiz 29 · Googlebot kartapay 20 · Googlebot fitgauge 1 · Unknown / unmatched adhdhelper 2 · Unknown / unmatched datekit 2 · AhrefsBot namenest 0 homesandhedge 0 sortedproperty 0
Recent hits (fingerprint)
WhenSiteBotPathNetworkGeo
20 Jun market-invoice SemrushBot /questions/invoice-finance-for-self-employed/ SEMrush CY LTD US
20 Jun bestbusinessloans ClaudeBot /sitemap-index.xml Anthropic, PBC US
20 Jun bestbusinessloans ClaudeBot /robots.txt Anthropic, PBC US
20 Jun seocompare - /chatgpt-seo-healthcare/ 16 COLLYER QUAY # 18-29 INCOME AT RAFFLES KR
20 Jun bestbusinessloans Applebot /what-are-typical-interest-rates-or-costs-for-farm-finance/ Apple Inc. US
20 Jun market-invoice SemrushBot /locations/portsmouth/ SEMrush CY LTD US
20 Jun fundbiz - /declined/iwoca/ 16 COLLYER QUAY # 18-29 INCOME AT RAFFLES BR
20 Jun hervitals Googlebot /tools/are-you-overpaying/ Google LLC US
20 Jun hervitals Googlebot /robots.txt Google LLC US
20 Jun seocompare SemrushBot /guides/ SEMrush CY LTD US
20 Jun kartapay ClaudeBot /sitemap-index.xml Anthropic, PBC US
20 Jun kartapay ClaudeBot /robots.txt Anthropic, PBC US

AI Visibility

2/6 sites cited by at least one engine

AEO = on-site readiness. The engine columns = whether we are actually cited (rate %). A high AEO with 0% citations is the gap the AI-visibility work closes. A dash means that engine was not measured this run (missing key or error).

Site AEO Claude ChatGPT Gemini Perplexity
SEO Compare 91.7% 0%0%0%0%
Best Business Loans 81.7% 0%0%0%0%
FundBiz 81.7% 0%0%0%0%
AcceptCard 81.7% 0%0%0%0%
Market Invoice 91.7% 4%0%0%0%
PeptideClear - 5%5%-5%

Dashboard

Data as of 20 Jun, 07:11 · 6 core feeds dead or very stale — numbers below may be wrong

Lagging: Daily site audit (6d) · Knowledge Graph (5d) · NLP entities (5d) · AI Overviews SERP (5d) · SERP data (5d) · Citation prompts (5d)

Ops / Health

Leads

79 last 7d 113 30d 102 total
Open Leads tab →

Real leads only — internal/test sources excluded.

Market Invoice 81 30d +58 this wk MerchantHQ 21 30d +11 this wk FundBiz 6 30d +6 this wk PeptideClear 1 30d
Wins This Week 12 recs cleared today · 19 in last 7 days · 13 new regressions · 30 stuck ≥7d (strategic)
what changed
market-invoice
✓ Cleared today (6)
· 'aldermore invoice finance' — 65 impressions, 0% CTR
· 'barclays invoice finance' — 67 impressions, 0% CTR
· 'best invoice finance provider' — 29 impressions, 0% CTR
· 'best invoice finance' — 33 impressions, 0% CTR
· 'invoice finance for manufacturing' — 56 impressions, 1.79% CTR
· 5 target queries stuck on page 2 — biggest lift opportunity
⚠ New today (6)
· 'accident credit group' — 32 impressions, 0% CTR
· 'aldermore invoice finance' — 71 impressions, 0% CTR
· 'barclays invoice finance' — 66 impressions, 0% CTR
· 'best invoice finance' — 34 impressions, 0% CTR
· 'invoice finance for manufacturing' — 57 impressions, 1.75% CTR
· 6 target queries stuck on page 2 — biggest lift opportunity
seocompare
⚠ New today (1)
· High bounce rate: 87.8%
AI Traffic (30d) 26 sessions from AI assistants 6.9% of 375 fleet sessions
Source: GA4 sessionSource matching ChatGPT/Perplexity/Gemini/Claude/Copilot/You/Phind
Site 30d sessions AI 30d AI % Top AI source AI 7d Δ vs prior
PeptideClear 62 17 27.4% chatgpt.com (16) 7 +40%
FundBiz 25 5 20% chatgpt.com (5) 2 -33.3%
Market Invoice 150 3 2% chatgpt.com (3) 1 —
Best Business Loans 46 1 2.2% chatgpt.com (1) 0 -100%
SEO Compare 84 0 0% — 0 —
Kartapay 8 0 0% — 0 —
Pages AI is citing (30d landing pages from AI sources)
PeptideClear chatgpt 16 · perplexity 1
  • /best/collagen-uk/ 4
  • / (home) 2
  • /best/bpc-157-uk/ 2
  • /shop/tesamorelin/ 2
  • /best/longevity-clinics-uk/ 1
  • /best/mots-c-uk/ 1
FundBiz chatgpt 5
  • /banks/revolut-business/ 3
  • /alternatives/iwoca/ 2
Market Invoice chatgpt 3
  • /guides/selective-invoice-finance/ 1
  • /providers/ 1
Best Business Loans chatgpt 1
  • /blog/business-loan-rates-2026-uk/ 1

GA4 wired across all fleet properties. AI 30d (via sessionSource matching the AI hosts) is the leading number and is independent of GA4 config. A native "AI Assistants" channel group is being added per-property in GA4 Admin, which will also populate AI 7d + delta. "Pages AI is citing" shows the landing pages that AI-referred sessions hit, the clearest signal of which content is being cited.

Content freshness 2042/2152 pages dated · 1671 fresh ≤30d
refresh pile
market-invoice median age 19d
68d My Customers Take 60-90 Days to Pay
67d Whatever Happened to MarketInvoice?
67d My Bank Cut My Overdraft. Now What?
67d Is Invoice Finance Worth It?
66d Whatever Happened to Wonga?
seocompare median age 25d
64d Otterly AI Review - AI Citation Tracking Tested
60d 5 Best AI SEO Audit Services 2026 - Compared and Rated
59d How AI is Reshaping Local Search
59d Why WordPress Sites Are Becoming Invisible to AI
59d The Perplexity Publishers' Programme
Refresh pile = oldest dated pages excluding privacy/terms/cookies/admin. Source: per-site page-dates.json (git-derived).
Cloudflare AI Crawl Control (14d) Edge-level bot counts, true hits
Fetched 12 Jun, 10:19
market-invoice
13,320
AI bot hits
13
distinct bots
06-05 06-12
Bingbot
3,709
ChatGPT-User
2,915
Amazonbot
1,654
Googlebot
938
ClaudeBot
711
seocompare
6,623
AI bot hits
13
distinct bots
06-05 06-12
ClaudeBot
1,445
Bingbot
1,125
Amazonbot
985
ChatGPT-User
845
Googlebot
649
bestbusinessloans
2,290
AI bot hits
15
distinct bots
06-05 06-12
Googlebot
725
Bingbot
315
Applebot
291
ClaudeBot
179
ChatGPT-User
153
fundbiz
2,730
AI bot hits
13
distinct bots
06-05 06-12
Googlebot
713
Bytespider
656
Applebot
297
ChatGPT-User
266
OAI-SearchBot
215
cardmachines
✗ Invalid zone access
kartapay
972
AI bot hits
11
distinct bots
06-05 06-12
Googlebot
313
Bytespider
164
Bingbot
156
ClaudeBot
143
OAI-SearchBot
55
peptideclear
3,475
AI bot hits
12
distinct bots
06-05 06-12
Googlebot
1,074
ChatGPT-User
610
Bytespider
576
PerplexityBot
447
Bingbot
214
builderweb
352
AI bot hits
11
distinct bots
06-05 06-12
Googlebot
142
ClaudeBot
69
OAI-SearchBot
38
Bingbot
24
Applebot
23
Open recommendations
71
across 21 sites
14
critical
Site issues (crawl)
33
broken / dupe H1 / errors

Issues from last crawl — fixable via Page Compliance editor or on-site.

Changes today
0
commits across fleet

YouTube · AI citations

Referrer traffic from Perplexity / ChatGPT / Gemini / Claude to fleet videos (28d)

Last fetched: 19 Jun, 09:00
peptideclear.co.uk
Channel UCJ9AtfrSEkydOUdgky1bj0g
live
Subs
0
Total views
41
Watch min · 28d
3
AI referrers · 28d
0 views
Perplexity 0
ChatGPT 0
Gemini 0
Claude 0
Other referrers 0
Top videos · 28d
merchanthq.co.uk
Channel UCkk5Whgr4TsTt5qBI9QkLbQ
live
Subs
0
Total views
76
Watch min · 28d
2
AI referrers · 28d
0 views
Perplexity 0
ChatGPT 0
Gemini 0
Claude 0
Other referrers 0
Top videos · 28d
kartapay.co.uk
channel id_pending

Channel ID to be added

Channel not yet created or channel_id not yet wired into fetch_youtube.py.

Podcast · Buzzsprout

Auto-generated AI-search episodes (script + TTS + publish), cross-linked to site pages

Last fetched: 12 Jun, 10:40
rank4ai · rank4ai.co.uk
Open show ↗
42
episodes
325
total plays
14 Jun
latest ep
#42 Why Does ChatGPT Mention My Competitors Instead of My Business When Asked About Services I Offer? 0 plays · 9m · 14 Jun
#41 How Much Does Proper AI Search Optimisation Cost for a Small UK Business? 0 plays · 10m · 13 Jun
#40 Why Does My Business Never Appear When People Ask AI Tools to Recommend Local Services in My Area? 2 plays · 11m · 11 Jun
#39 How Much Should I Budget for AI Search Optimisation for My UK Business? 3 plays · 12m · 10 Jun
#38 What AI Systems Look For When Deciding Which Source To Cite 6 plays · 12m · 07 Jun

SERP cluster decisions

18 Jun, 10:37

URLs grouped by the searches they compete over → one call per cluster (Fix / Consolidate / Optimise / Prune / Keep) with evidence + confidence. 11 clusters across 5 sites.

cardmachines 3 Keep · 1 Prune
Keep high best card readers for gas engineers

Single strong winner, no conflict.

winner: /best/by-trade/electrician/

63 imp
2 URLs
pos 6.4
Keep high card machines for gyms

Only 34 shared impressions — below the action threshold; monitor.

winner: /best/by-trade-and-city/gym-fitness-in-hounslow/

34 imp
3 URLs
pos 11
Keep high bbpos wisepos e

Only 18 shared impressions — below the action threshold; monitor.

winner: /reviews/bbpos-wisepos-e/

18 imp
2 URLs
pos 6.6
Prune low card machine in southall

Negligible impressions on duplicate URLs — candidate to noindex/merge.

winner: /best/by-trade-and-city/cash-and-carry-in-southall/

11 imp
5 URLs
pos 1
market-invoice 1 Consolidate · 1 Keep
Consolidate high barclays invoice finance

10 pages split 178 impressions across 9 shared queries; one clear winner.

winner: /blog/did-barclays-stop-invoice-finance/

178 imp
10 URLs
pos 1
Keep high aldermore factoring

Only 17 shared impressions — below the action threshold; monitor.

winner: /providers/aldermore/

17 imp
2 URLs
pos 11.2
kartapay 2 Keep
Keep high kartapay

Only 23 shared impressions — below the action threshold; monitor.

winner: /

23 imp
5 URLs
pos 1
Keep high "iwoca.pl" -site:reddit.com -site:twitter.com -site:x.com -site:wykop.pl -site:tripadvisor.com -site:youtube.com -site:yelp.com -site:booking.com -site:facebook.com -site:instagram.com -site:tiktok.com

Only 20 shared impressions — below the action threshold; monitor.

winner: /pl/finansowanie-dla-polskiej-firmy-uk/pozyczka-na-vat-i-refinansowanie-bbl/

20 imp
4 URLs
pos 1
peptideclear 2 Keep
Keep high peptideclear

Single strong winner, no conflict.

winner: /

72 imp
7 URLs
pos 4.2
Keep high "nad+ therapy uk"

Only 21 shared impressions — below the action threshold; monitor.

winner: /iv-therapy/

21 imp
3 URLs
pos 1.8
fundbiz 1 Keep
Keep high oaknorth business lending

Only 10 shared impressions — below the action threshold; monitor.

winner: /vs/oaknorth-vs-start-up-loans-company/

10 imp
2 URLs
pos 18.2

Behavioural drop-off (Clarity)

12 Jun, 10:40 · last 3d

Session friction per site — rage / dead clicks, quick-backs and shallow scroll flag where visitors struggle or bail. Click a site to watch the actual session recordings + heatmaps in Clarity.

Site Sessions Scroll Rage Dead Quick-back JS errs
Market Invoice
worst: /providers/qube/
159 29.6% 0.0% 2.5% 1.3% —
MerchantHQ
worst: /reviews/bbpos-wisepos-e/
7 53.0% 0.0% 0.0% 0.0% —
Kartapay 0 — 0.0% 0.0% 0.0% —
PeptideClear
worst: /
48 31.6% 0.0% 4.2% 2.1% —

Awaiting API token: SEO Compare

Conversion Leaks

Clarity behaviour × lead attribution · last 3 days
market-invoice
1 converters · 11 to fix · 10 leads
peptideclear
0 converters · 4 to fix · 1 leads
cardmachines
0 converters · 1 to fix · 14 leads

Pages with traffic that aren't converting (fix these first):

Page Site Class Humans Scroll Active Dead QB
/shop peptideclear Dead weight 3 45% 22s 0 0
/construction-finance/pay-less-notice market-invoice Dead weight 2 61% 21s 0 0
/questions/what-is-a-service-charge market-invoice Dead weight 2 61% 834s 0 0
/stats/uk-late-payment-statistics-2026 market-invoice Dead weight 2 88% 27s 0 0
/icb/nottingham-nottinghamshire peptideclear Dead weight 2 64% 82s 0 0
/vs/pax-a77-vs-pax-a920-pro cardmachines Dead weight 2 56% 136s 0 0
/best market-invoice Leak 8 54% 6s 0 2
/providers/qube market-invoice Leak 4 13% 4s 1 0
/coa-trust-index peptideclear Leak 4 18% 36s 2 0
/guides/invoice-finance-after-high-street-bank-exit market-invoice Bounce 13 17% 3s 0 0
/providers/flex-abl market-invoice Bounce 3 0% 0s 0 0
/export-finance market-invoice Bounce 2 20% 0s 0 0
/industries/construction market-invoice Bounce 2 12% 0s 0 0
/research market-invoice Bounce 2 17% 0s 0 0
/blog/invoice-finance-for-export-smes-managing-currency-risk-and-overseas-debtor-delays market-invoice Bounce 2 9% 1s 0 0
/compounds/semax peptideclear Bounce 2 20% 4s 0 0

Dead weight = engaged but never on a lead journey. Leak = frustration signal on a trafficked page. Bounce = instant exit (fold/intent mismatch).

All sites

grouped by status · click a card for the full brand view

Market Invoice

marketinvoice.co.uk · 823 pages

Lead-gen Live 2 critical
Google SEO
via Search Console
26,384 impressions
123 clicks
pos 32.8
Bing + Copilot
via Webmaster Tools
906 indexed
25 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 4%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/19 queries trigger AI Overview
AI Ready: 57/100
103 users 0 bot hits
2026-05-20

SEO Compare

seocompare.co.uk · 464 pages

Editorial Live 3 critical
Google SEO
via Search Console
1,339 impressions
0 clicks
pos 69
Bing + Copilot
via Webmaster Tools
394 indexed
25 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/20 queries trigger AI Overview
AI Ready: 70/100
84 users 17652 bot hits
2026-05-20

Best Business Loans

bestbusinessloans.ai · 476 pages

Lead-gen Live 3 critical
Google SEO
via Search Console
1,435 impressions
0 clicks
pos 64.2
Bing + Copilot
via Webmaster Tools
1105 indexed
25 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/15 queries trigger AI Overview
AI Ready: --/100
43 users 0 bot hits
2026-05-20

FundBiz

fundbiz.co.uk · 298 pages

Lead-gen Live 3 critical
Google SEO
via Search Console
6,453 impressions
18 clicks
pos 32.9
Bing + Copilot
via Webmaster Tools
120 indexed
6 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/15 queries trigger AI Overview
AI Ready: --/100
19 users 0 bot hits
2026-05-20

MerchantHQ

merchanthq.co.uk · 897 pages

Lead-gen Live 2 critical
Google SEO
via Search Console
23,867 impressions
41 clicks
pos 51.1
Bing + Copilot
via Webmaster Tools
431 indexed
25 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/15 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

Kartapay

kartapay.co.uk · 0 pages

Lead-gen Live 5 fixes
Google SEO
via Search Console
1,593 impressions
4 clicks
pos 50.5
Bing + Copilot
via Webmaster Tools
0 indexed
2 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
6 users 0 bot hits
2026-05-20

PeptideClear

peptideclear.co.uk · 504 pages

Lead-gen Live 1 critical
Google SEO
via Search Console
7,925 impressions
55 clicks
pos 35.3
Bing + Copilot
via Webmaster Tools
0 indexed
25 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 5%
ChatGPT 5%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
45 users 0 bot hits
2026-05-20

Her Vitals

hervitals.co.uk · 0 pages

Banner+Aff Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

HomesAndHedge

homesandhedge.co.uk · 0 pages

Banner Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

ADHD Helper

adhdhelper.co.uk · 0 pages

Banner+Aff Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

VettedHome

vettedhome.co.uk · 0 pages

Lead-gen Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

FitCalcs

fitcalcs.co.uk · 0 pages

Editorial Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

BabyData

babydata.co.uk · 0 pages

Editorial Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

Dates & Times

datesandtimes.co.uk · 0 pages

Editorial Live
Google SEO
via Search Console
0 impressions
0 clicks
Bing + Copilot
via Webmaster Tools
0 indexed
0 queries
feeds Copilot + ChatGPT
AI Search Citations
via API testing
Claude 0%
ChatGPT 0%
Gemini 0%
Google AI Overviews
via DataForSEO
0/0 queries trigger AI Overview
AI Ready: --/100
0 users 0 bot hits
2026-05-20

Legal Lead-Gen (UK)

49k.co.uk/legal-leadgen

Lead-gen Pre-launch
0 pages

Later Life Borrowing

laterlifeborrowing.co.uk

Lead-gen Pre-launch
0 pages

Invoice Finance (2nd IF site)

Lead-gen Pre-launch
0 pages

LTD Turnaround

ltdturnaround.co.uk

Lead-gen Pre-launch
0 pages

Nordic Centre

nordiccentre.co.uk

Client Needs setup
0 pages

Proper Toasty

propertoasty.com

Lead-gen Paused
0 pages

BuilderWeb

builderweb.online

SaaS Paused
65 pages

Site Changes

marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-20T08:09:47) 2026-05-20
marketinvoice.co.uk UPDATE
Auto: daily qa content 2026-05-20 2026-05-20
seocompare.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-20T08:09:49) 2026-05-20
seocompare.co.uk NEW
Auto: new Q&A page - How to Prevent AI Platforms Misrepresenting Your Brand 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T09:37:34+01:00) 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T09:22:10+01:00) 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T09:06:50+01:00) 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T08:47:03+01:00) 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T08:09:44+01:00) 2026-05-20
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-20T06:53:19+01:00) 2026-05-20
rank4ai.co.uk CHANGE
CRITICAL: R4 GA4 not tracking - move gtag.js from Partytown to main thread 2026-05-19
rank4ai.co.uk NEW
Add /.well-known/security.txt + /manifest.webmanifest (fleet baseline) 2026-05-19
rank4ai.co.uk NEW
Security: add fleet-baseline _headers (HSTS preload, X-Frame, Permissions-Policy) 2026-05-19
rank4ai.co.uk UPDATE
R4: wire Clarity w52s5hspjw (CLARITY_ID empty string → live) 2026-05-19
rank4ai.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:47:44) 2026-05-19
rank4ai.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:16:20) 2026-05-19
marketinvoice.co.uk UPDATE
MI: refresh fleet-core patch to capture LeadForm em-dash fix 2026-05-19
marketinvoice.co.uk IMPROVEMENT
Update patches/@rank4ai+fleet-core+0.8.0.patch (LeadForm em-dash fix) 2026-05-19
marketinvoice.co.uk CHANGE
CRITICAL: MI GA4 not tracking - move gtag.js from Partytown to main thread 2026-05-19
marketinvoice.co.uk UPDATE
MI: strengthen entity signals for AI search 2026-05-19
marketinvoice.co.uk FIX
MI: fix BreadcrumbList missing item + QAPage missing mainEntity 2026-05-19
marketinvoice.co.uk IMPROVEMENT
MI: passage-rewrites for AI citability across top 20 commercial pages 2026-05-19
marketinvoice.co.uk NEW
Add /.well-known/security.txt + /manifest.webmanifest (fleet baseline) 2026-05-19
marketinvoice.co.uk NEW
MI: add .key-takeaway + .answer-capsule classes for Speakable resolution 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T15:07:29) 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T14:51:56) 2026-05-19
marketinvoice.co.uk IMPROVEMENT
MI: rewrite 46 truncated meta descriptions 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T14:19:21) 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T13:46:51) 2026-05-19
marketinvoice.co.uk UPDATE
Pin fleet-core LeadForm Supabase-first patch via patch-package 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T13:15:38) 2026-05-19
marketinvoice.co.uk UPDATE
CRITICAL: Patch fleet-core LeadForm to never lose leads on FormSubmit outage 2026-05-19
marketinvoice.co.uk UPDATE
Force MI redeploy after CH key paste 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T11:10:11) 2026-05-19
marketinvoice.co.uk NEW
Revert "Add floating WhatsApp button (Divyank, +44 7765 988669) on homepage" 2026-05-19
marketinvoice.co.uk NEW
Add floating WhatsApp button (Divyank, +44 7765 988669) on homepage 2026-05-19
marketinvoice.co.uk UPDATE
Trigger redeploy to pick up COMPANIES_HOUSE_API_KEY env var on CF Pages 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:47:49) 2026-05-19
marketinvoice.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:16:22) 2026-05-19
marketinvoice.co.uk UPDATE
Auto: daily guide content 2026-05-19 2026-05-19
marketinvoice.co.uk IMPROVEMENT
Restore eCapital CC routing on MI leads (lost in 18 May v0.8 upgrade) 2026-05-19
seocompare.co.uk CHANGE
CRITICAL: SC GA4 not tracking - move gtag.js from Partytown to main thread 2026-05-19
seocompare.co.uk NEW
Add /.well-known/security.txt + /manifest.webmanifest (fleet baseline) 2026-05-19
seocompare.co.uk NEW
Security: add fleet-baseline _headers (HSTS preload, X-Frame, Permissions-Policy) 2026-05-19
seocompare.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:47:51) 2026-05-19
seocompare.co.uk UPDATE
Auto-sync fleet-structure.json (2026-05-19T09:16:24) 2026-05-19
seocompare.co.uk NEW
Auto: new Blog page - How to Optimise Seasonal Content for AI Search Platforms in 2026 2026-05-19
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-19T23:12:22+01:00) 2026-05-19
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-19T22:56:58+01:00) 2026-05-19
dashboard UPDATE
Fleet sync: source-reader refresh (2026-05-19T22:41:15+01:00) 2026-05-19
1895 total changes tracked

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